Despite the shocking weather for February so far I am very
pleased to report that Bradleys are continuing to perform well and the year
ahead is starting to look very promising. New instructions are the life blood
of our business and our customers have really understood what makes Bradleys
better than other agents as we are winning a very good share of the new
instructions coming on to the market. Our Customer Services Department delivers
exceptional service answering customer enquiries and making viewing and
valuation appointments right up to 10.00 at night as well as Saturdays and
Sundays too. Our customers appreciate the 'out of hours' service and quick
responses to requests so when they come to decide on an agent to trust with the
sale of their biggest asset then I think we naturally spring to mind.
Another
reason I think we are going well is people's trust in product reviews and again
Bradleys show up very well on the estate agents review site allAgents.co.uk. Bradleys
are rated 3rd nationally out of 12,000 sales and letting agents and were
awarded the title of Best Sales Agent for Customer Service by the review site
in 2013. Not all customers are influenced by good service and a good track
record, some sellers think all estate agents are the same so choose their agent
on valuation provided and fee to be charged. This is where some sellers go
wrong. The thing a seller should be aware of is does the agent have a good
track record of selling houses in the vicinity and does the agent have the
comparable evidence to stack up their valuation. Anybody can value a property
at any price, it's selling it that is important. To sell a property it has to
be valued correctly for the current market conditions and be in line with the
other neighbours sold in the immediate past, taking into account the
differences between the properties.
To market a property well to achieve the
best price costs money and this is where a good agent comes into their own. You
need to see a very diverse range of marketing and in the modern world all areas
are considered. Recently Bradleys have launched videos to explain our services
and also presenter led videos of some of our properties for sale. Visit our YouTube channel and see if you like what you see. If
you would like some of what you see for yourself then please contact us as we
would be pleased to help and in a way where the best service in the country
comes as standard.
If you found this helpful or know somebody who would please
feel free to share it or like it.
Francis Marshall FNAEA
Managing Director
Bradleys Group
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